Newsroom Content Tips: Woman or Female?

content newsroom tips: woman or female?

There are content tips, and then there are content hammers to the head that I’ll also strangle you with if you don’t obey.

This content “tip” is the latter.

This common mistake bugs me so much that I had a dream about it last night that compelled me to finally write this post.

It irks me – and hopefully now it’ll irk you, too – when someone uses “woman” as an adjective, such as; woman driver.

“Female” is the adjective. You’d write “female driver.”

There’s a whole AP Stylebook rule about it that news folk follow:

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Content Tips from the Newsroom Excerpt: Media Law and Privacy

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Content Tips from the Newsroom media law excerptToday, I’m sharing an excerpt from my free Content Tips from the Newsroom course.

The following information on privacy comes from the first course tip: media law.

This is just one section of the media law tip, which also includes information on copyright, libel and slander.

Content Tips from the Newsroom Excerpt

Privacy

As a business owner or employee, you’re familiar with, or at least aware of, NDAs – information shared with you that you agree not to share with anyone else. Simple.

When you become a publisher, you need to know what else you can’t share that wasn’t covered by your signature on a legal document.

Here’s one example shared by The Associated Press:

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How to Write a Compelling Lead Paragraph

(Note: I originally wrote this as a guest post that ran on the ISOOSI blog, which has since come down, so I’m publishing the post here.)

How to write compelling lead paragraphs - Content NewsroomYou’ve mastered the irresistible headline.

You’re driving visits!

But that’s not enough.

You need conversions. You don’t make the sale on brilliant headlines alone.

That’s where the lead paragraph (“lede paragraph” to you journos out there) comes in. You must craft a first paragraph that compels readers to continue.

That’s the only way to get them to take the next step and make a purchase.

How do you write the perfect lead?

Here are examples of leads using techniques that you can tailor to your audience.

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