I don’t know if I’ve flown over the rainbow or the cuckoo’s nest. I’ve either just landed the job of my dreams or lost my mind.
Just like after having sex for the first time (not that I’d know, mom) and after turning 30, I feel like I need to run to the mirror to see if I look any different. Do I look more mature? More awesome?
If this is real, Heather Lloyd-Martin is probably starting to regret that decision right about now.
Anyway, I’ve followed everything Heather has to say since diving into the Internet marketing world, even including her on my list of top five Internet marketing resources. She specializes in SEO copywriting, of course, and content marketing.
Over the summer, I took her SEO Copywriting Certification Training, which lays out every step in the SEO content creation process, including competitor analysis, keyword research and more. I highly recommend this comprehensive course. She even conducts conference calls with other industry experts for her students and makes herself available to answer any questions they have throughout the course. (I know, because I was annoying – I mean, extremely engaged).
I’m a few weeks into the new gig and loving it!
- I edit all blog posts for the site, as the title suggests
- I write Q&A’s with industry experts. Check out Tuesday’s Q&A with Brookstone SEO Copy Manager (and former boss) Richard Hostler as he discusses in-house SEO copywriting. I’ve got another one coming up in November with Pam Slim, of Escape From Cubicle Nation fame, on leaving your in-house gig to start a freelance business, so stay tuned for that, too.
- I write the SEO Content Marketing Roundup. This is a compilation of expert articles from around the Web. Check ’em out on Wednesdays. (Changes coming soon!)
- I reach out to guest authors and coordinate the content calendar. We have stellar, expert guest authors – and I’m the lucky gal who gets to communicate with them! Content strategist and B2B copywriter Courtney Ramirez contributes regularly. Founder and CEO of Portent Ian Lurie will have a post for us in a couple weeks, and Magnitude Media Founder Leslie Poston, author of Social Media Metrics for Dummies, is up in November. (If you’re awesome and want to write a guest post, give me a shout! tracy at seocopywriting dot com)
Heather’s just as helpful an employer as she is a teacher, and I’m getting paid to work on a site that I spent all of my time on for free anyway.
The trick to achieving your dreams? Keep on workin’ hard, reachin’ out and helpin’ others, peeps!